Google December 2020 Core Update Insights

Google updates should come with no surprise already. The team continuously works on Google ranking algorithm and search structure to supposedly bring the best value to its users. But what happens for us, Digital Marketers, is a lot of confusion,…

Black Hat vs. White Hat Optimization

As with any production as large as SEO, you’ll acquire many different opinions about the most efficient ways to address site optimization. Though many of those tactics can work, and the idea of “which is the best” is primarily individual,…

Building up Your NAP Citations: The Ultimate Guide

Building local references with steady NAP data on your Google My Business profile plays a huge role in your search rankings. NAP data plays a vital role in both search engine visibility and consumer trust. It can increase your rankings…

How to Come Up with 50+ Brilliant SEO Blog Ideas in Minutes

What is the most challenging part about building high-quality content? Coming up with ideas, of course. Once you have set yourself as a quality writer, it is hard to keep the idea flexible.  Without that persistence, it is challenging to…

SEO Beginner’s Guide by LinkSignal

This article is meant for you if you want to control, monetize, or improve online content via Google Search. You might be the owner of a fast-growing and prospering business, the owner of a dozen websites, the SEO expert in…

The Definitive Guide to Canonical Tags

If you ever ask an SEO savvy what was the best part about 2009, I bet you would hear canonical tags at least a couple of times if not more.  It was first introduced by Google, Microsoft, and Yahoo as…

Orphan Pages and How to Avoid Them

Is it shocking that pages can be orphans too? Well, if we think it through, orphans are the pages that have been abandoned by their “parents,” i.e., links. Do they affect SEO? In fact, a decent number of orphan pages…

Moz vs. Similar Web

“If you know the enemy and know yourself, you need not fear the result of a hundred battles. If you know yourself but not the enemy, for every victory gained, you will also suffer a defeat. If you know neither…

Removing Duplicate Content for SEO: Best Practices

Duplicate content is the content that can be found in more than one place on the internet. That place can be different pages on your site or on a completely different website.  Yet duplicate content is not always about exact…

How to Create SEO-Friendly URLs

Google values user-friendly and straightforward URLs. They even have a section about URLs in their SEO Starter Guide. Before moving on, I have fantastic news for you! Creating SEO-friendly URLs is not rocket science.  To make the process even simpler,…